SCRABBLE'S BEAUTIFUL WOR(L)D

The game of Scrabble is awesome and the people who make it are quite possibly out of their minds. Mattel has commissioned ad agency Ogilvy &Wather and animators Wizz to animate a series of commercials for the scrabble masses. Not sure we'll ever see this one on television (we can hope though), but these spots are hot. (via Drawn)